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MBI- Master in Business Innovation

Bilbao campus, San Sebastian campus, Madrid headquarters | Executive education

Structure and Content

Modules´ Content

Module 1-Strategic Analysis for Innovation

Understand the key concepts and techniques to shape companies' innovation strategy

Module 2-Innovation Management

Identify the key stages, methods and critical elements of innovation processes and routines

Module 3-Building the Innovative Organisation

The alignment of the key functional areas to facilitate innovation

Module 4-Leadership for innovation

Learn from history how to lead yourself and your organization going forward

Module 5- Value Innovation Programme

Blue Ocean Strategy

Module 6-Leveraging Innovation: Intra/entrepreneurship

The role of innovation in the entrepreneurial process and in firm creation

Module 7-Global Innovation Hot Spots

Learn about distinctive innovation models from around the globe – where do you see your organization next?

Digital Strategy (Online)

Participants will learn the keys to supporting digital transformation of business in stages through systematic processes.