Entrepreneurship as a means of innovation is one of today’s new economic models. Big corporations have adopted the mindframe and business models used by startups as a tool to foster growth. Big companies across the world are offering an increasing number of corporative entrepreneurship programmes and open innovation mechanisms such as nurseries, business accelerators and even investment platforms as corporate venture capital. CSR, in turn, is shifting from social welfare to social innovation or social entrepreneurship.
Professionals signing on this programme offered jointly by Deusto Business School and ICADE Business School will gain insight into the latest entrepreneurial initiatives in big corporations, as explained by the executives who have led them.
This programme shares some of the objectives envisaged in the Public Leadership Programme in Entrepreneurship and Innovation such as certain sessions, business lunches, workshops and technical visits, thus allowing public administration executives and students to exchange management experiences.
"This programme at Deusto Business School has an extremely practical approach which is very inspiring, thanks to the excellent lecturers. It has given me more self-confidence to tackle the open innovation challenges that my company is facing".
"I have gained better knowledge of the Spanish innovation ecosystem and its public, private and knowledge agents. Deusto’s focus on analysing the secrets of the best corporate entrepreneurship practices is noteworthy".